30 March 2007

What Can White Do For Brown?

I know that many of you will find this weird, but being a marketing man, these are the things i notice, think and obsess about:

The UPS "White Board" ads are genius.

Don't know what I'm talking about? No worries. You can watch them all here (click on TV Spots).

Easy to understand. Makes boring concepts interesting through visual and colloquial storytelling. Add a dash of humor to humanize it ever more. Not bad, eh?

The old principle holds true: KISS Keep It Simple Stupid. These spots justify that logic.
What do you think?

5 Minutes To Kill Yourself

Feel like killing yourself?
 

26 March 2007

Kismet From Above

KO and I bought my wedding band today...from the first place we went (on the recommendation of my boss...thanks Brent!) I settle on the first ring I saw there. Hey, it worked for Kirsten's engagement ring...why not mine?

That's not the cool part, though. When we walked into John Michaels Jewelers, the sound on the P.A .: "In Your Eyes" by Peter Gabriel. That's the song that we dancing our first dance as husband and wife, too.

How's that for kismet?

Tobi!

OK...usually i just tune out infomercials.

But. This. Is. Awesome.

I know it's a steam machine...the same stuff that dry cleaners use, but I don't care. I'm a crappy ironer...when I actually do it. And, with Kirsten's job...this is perfect...it'll pay for itself in a few months.

This is the perfect wedding gift...and don't think I'm not throwing out hints for it now.

You read it here first...if you're still looking for a gift idea for us...here's your hint:

TOBI! only $120.00 online + Shipping and Handling. Operators are standing by...and so am I!

22 March 2007

Jack Black Rockin' Some Seal

This is an older clip...but I just found it on YouTube and needed to share:
 
 
Enjoy.

21 March 2007

The Curse of The Billy Packer

How I loathe Billy Packer.

His voice grates like cheese all over my eardrums, and his commentary resemble nails streaking down a chalkboard.

Talentless. Blowhard. A complete lack of relevance for a man that calls so many crucial and timeless games in my lifetime.

With that, I give you the Sports Guy's latest picking from his March Madness bushel of posts and articles.

Let's just say methinks I'm justify in my immense detest for all things Billy Packer.

Please, O Basketball Deities, give us more of the other Bill...a more talented Bill...Bill Raftery. I beg of you....with a kiss!

08 March 2007

Cards Lineup by Tyler

For the record, my George Brett impersonations were better when I was his age.
 
That said, this is still pretty priceless:
 
Tyler's Cardinal Lineup

Check the Pujols stare after he hits a homer....that's good stuff.

06 March 2007

Calorie Burning In A Can?

You gotta love America.

 

We're always looking for the easy shortcut to do everything…be it make money, get ahead in life, and definitely losing weight without diet or exercise.

 

As many of you know, I'm a Promo Writer/Producer for TV station.  Every night, my job hinges on getting the non-news viewer (the same group I belong to) watching our news product after the show.

 

To wit; Here is my script for one of my promos running later tonight on the latest trend in weight loss:   Green Tea?

 

CALORIE BURNING IN A CAN.

THE ENERGY DRINK THAT CLAIMS TO BOOST YOUR METALBOLISM AND HELP YOU PEEL AWAY THE POUNDS.

[We're] DIGGING FOR THE TRUTH.

IS THIS NEW WONDER DRINK FULL ON FACT OR COMING UP EMPTY?

 

Not bad.  Hopefully, it's the kind of writing that will wet your whistle enough to watch our story.   I know it caught my eye perusing through the rundown.

 

Then I saw what the product was:  Enviga.
 
Funny story about Enviga:  KO and I were walking out of Target and there was an sample table with a new energy drink called Enviga.
 
I'm not a real "energy drink" kind of guy, but Kirsten was game.  She grabbed a cup, took a swig, and said, "Not as bad as I expected"
 
I pried on, "What did it taste like?"
 
She says, no joke, "It's a cross between Mountain Dew and urine."
 
There you have it, folks. 
 
ENVIGA...it only kinda tastes like urine.
 
Now, that's a marketing campaign I'd like to see...but not taste.